The Costa Vida story starts and ends with food. Baja Coast, beach-inspired cuisine, to be specific. The leisure, the lifestyle, and that local, West Coast cuisine combine to create the magic of Costa Vida, now one of the fastest growing fast-casual dining concepts in the United States, as well as growing into Canada.
Costa Vida has become one of the fastest growing franchise concepts in the country, with literally hundreds of locations under contract to be built over the next few years throughout the United States (and now Canada), and even more ambitious growth plans still emerging. Our growth is controlled, and our expansion is carefully calculated to optimize potential, profitability, investment, and of course, our franchisees' success.
Addressing this fast growing success, partner Sean Collins says, "Because we have seen growth throughout the current economic recession, we have received loads of interest in the concept in the United States and internationally. We know that it starts and ends with our food and I challenge anyone to taste it side-by-side with any other Mexican fast casual food. One taste and I have no doubt that you'll become a Costa Vidan."
At Costa Vida we live by the mantra of "excellence with every customer, every meal, every day." We are confident that this can only be achieved by staying true to our roots and serving the most delicious food to wow every customer that comes through our doors. In an industry that continues to dumb down their products, we believe a meal made the hard way is the right way, and will win the day. Our dedication to our food is founded in our relentless commitment to our customer and their experience with Costa Vida. And since our franchisees are our #1 customers, you can be certain that ensuring your success will always be our highest priority.
Since the fast-casual fresh-Mex category is so competitive, Costa Vida adheres to the highest standards when hiring skilled, experienced, unique employees to represent the brand. Premier leadership at every level of the Costa Vida experience is paramount. And, at the heart of the company is our executive chef, who has crafted unique flavors and tantalizing offerings with culinary excellence. Serving only food made from scratch while using whole foods and ingredients, a meal from Costa Vida is sure not only to please the pallet, but also the wallet.
As more Guests continue to be introduced to Costa Vida, the brand is growing to be the premier fast-casual Mexican food provider wherever it is located. It is by serving high quality products in an energized, vibrant and clean environment with friendly service that first time guests soon become regular, repeat visitors. Tasting is believing.
"We have quickly passed other early entrants in the category to become the taste that customers prefer and the franchise that businesspeople want to own," says Sean Collins, Chairman and CEO.
As one of the nation's fastest growing restaurant brands, and a leader in the fast-casual fresh-mexican industry, the demand for our uniquely prepared recipes is growing by leaps and bounds, opening up opportunities for expansion in new and existing markets. With our strong brand identity, exceptional franchisee relationships, and passionate executive team, Costa Vida is perfectly poised for development with the right investor.
If you are interested in pursuing a Costa Vida franchise area, click on the "Become A Franchisee" button below.
Costa Vida ®
Eat Well. Live Inspired.™